Fresno State Instagram Carousels & Stories

Social Media

Fresno State leveraged the University’s Instagram channels to message quick infographics and messages highlighting: affordability, rankings and stats. The carousel (pictured above) reinforced the value of a college degree from a 4-year institution, while Instagram stories or questionnaires (pictured below) helped establish meaningful connections with the University’s audience. This not only increased engagement, pride and a sense of belonging, but helped to setup templates for future projects.

These projects were designed while employed at California State University, Fresno.